December 26th, 2007 | by Tom
While the transformation of Apple from a quirky computer maker serving a loyal, if tiny, following into a world-beating consumer brand has been several years in the making, 2007 was clearly the jump point for the company. With this new status as a mainstream consumer brand comes both enormous opportunities and ominous challenges. My big question: is Apple culturally suited to being a mainstream consumer brand?
September 7th, 2007 | by Tom
Apple is not used to whiners: the culture of Apple's customers--if not Apple itself--changed yesterday and the implications are huge.
September 6th, 2007 | by Tom
When the top dogs at the major labels start to understand that mass markets are dying, that albums are an anachronism, that music designed for distribution at Walmart is the real cancer, that concert formats are stale, that DRM is a throwback to the Industrial Age--only then will they get back to producing great music that stirs the human spirit and creates for artists something more important than a distribution channel: a lifelong audience.
March 15th, 2007 | by Tom
By now you know my rant on commercial radio: it’s like walking around with someone else’s iPod, listening to someone [&hellip
February 23rd, 2007 | by Tom
dis·ap·point –verb (used with object) to fail to fulfill the expectations or wishes of: to defeat the fulfillment of (hopes, [&hellip